Compare to Your Strategy to Your Competition
Once the keywords are identified, we will be able to analyze how they differ from your approach.
Whether it is a variety of authority backlinks, more content needed or a different direction for your keywords, comparing your strategy to your competitors’ will inform your next steps when it comes to beating your competitors.
When you are investigating your competition, it helps to see a complete picture of what they are doing to rank their website so that you can do the same.
If the competition is using backlinks from an individual site, there’s no reason you cannot contact that site and ask for a link to your content especially if you have better content.
For competitor analysis, learn whether they are using content that is structured with bullet lists or short, punchy sentences. They might have frequent internal links to other content that keeps readers on the page for a long time.
Find out if they are using search engine friendly keywords liberally through their titles and headings. Once you have this information, analyze your site to determine how you compare. You will be able to use this data to make changes to your website.
You need an Experienced SEO Professional Like SEO Expert Brad
My business can help you identify the direct competitors based on the keywords for your industry. You should be asking yourself, Who is my competition? We will learn their anchor text distribution, nofollow to dofollow ratio, content redirects, backlinking strategy and outreach strategies that will develop your SEO strategy for ranking ahead of them.
If your competition has long-form content, we will be able to provide information on keyword density and linking strategy that can be a serious benefit. We know how to create content to beat the competition.
I always start with detailed competition research!
I can provide search engine optimization analysis by discovering competitors to help you rank ahead of them in Google and other engines. When you are not on the first page of Google, you are missing out on all the traffic you could be getting to your website. Traffic equals customers, sales, and profits.
It can be tough to figure out how to analyze your keywords as well as how to analyze the competition.
This is why it is vital that you hire an expert who can provide customized SEO services for your company.