10 Best Ecommerce Website Builder Options For 2017

Introduction to Ecommerce Website Builder Reviews

When it comes to planning your ecommerce website, you may be overwhelmed with all the options in the marketplace. You want a professional looking website and online presence.

Maybe you don’t want to invest in hiring a developer, or want an option you can easily maintain yourself.

These ecommerce website builder options make website design a breeze. Are you ready to build your own website or create an online store?

This guide is all about helping you understand what each different e-commerce website builder offers. The ten choices are distinct and unique from one another. The guide will help for you to look at each to see how well they might work for your online business.

The reviews that you are about to read include information on my top ten eCommerce website builder reviews. They include points relating to:


The theme refers to how the physical layout of a site looks. The layout should entail the ability to highlight different features on a site and to make it easier for customers to navigate. You will learn about how each service offers different themes that can be used,  as well as how well you could adjust these features to suit your needs.

Ease of Use

Each review also has details on how easy it is to control the builder program. While you can use many themes from these builders, those themes are only starting points for how your site will look in the end.

You will have to analyze how easy it is to use a particular site builder. You must review how well you can program a site, add features or plug-ins to it and arrange its physical layout in any way you see fit.

Payment Options

An e-commerce site requires a variety of payment options. You will see in each review how to incorporate unique payment systems. These include traditional credit and debit cards plus mobile wallet and money transfer systems.

Mobile Support

More people than ever before are using their mobile devices for shopping online. Each e-commerce site builder comes with its own features for producing the best possible mobile versions of your website. Sometimes a program will automatically adjust the site while in other cases you’ll have more personal control over the process. These include added programs or systems that may help you with organizing how the mobile edition of your website may work.

Transaction Fees

Depending on the provider, you might have to pay a series of transaction fees. Such expenses are charged based on how you sell products and the payment methods.

There are various other aspects of each e-commerce site builder to look into. These points are just a few of the keys that you will learn more about as you read to find the best website builder for your ecommerce needs.

Do not forget; a website is only the start of your online journey. If you need an SEO Expert, reach out to me anytime.

Shopify Ecommerce Solution

The first e-commerce website builder Shopify is also the largest and most well known in the market. The Ottawa-based company produces online computer software that works for a variety of online retail stores. It leads the pack among top 100 e-commerce companies.

Shopify estimates that at least 400,000 merchants use its platform and that it has a gross merchandise volume of at least $30 billion. Therefore, you are joining plenty of company if you choose this option.


Shopify has more than 100 themes to choose from. The theme store allows you to choose from different options organized by business type.


shopify online store

Shopify is the #1 online store website builder

Not all themes are free for use. Some of the high-end options that might make your site distinctive cost extra.

Ease of Use

Shopify allows you to organize your items for sale in a simple interface. It also allows you to update product listings by adding images, descriptions and other details linked to each product listed on the site.

The menu for creating product listings has an extensive variety of categories. You can choose from several categories while also uploading images of your products onto each listing. You can select as many uploaded images as you want for each product.

Shopify also has a system that lets you monitor customer information through a carefully organized database that links to your account. It saves information on customers, their purchases and much more. The data gives you a clear idea of what your customers want and how they choose to shop for items. It is very easy to analyze buying behaviors.

The system also uses a series of pre-engineered code features to help you add discount code boxes.


Shopify also offers some plug-ins that you can use. Added plug-ins relating to email marketing, accounting functions, importers and shipping and fulfillment needs are available.

Not all plug-ins are free to use though as many of them will cost extra for each month of use. Shopify does list information on how much it would cost for each plug-in to work.

Integrated Payments

Shopify supports more than 70 payment platforms from all corners of the world. These include the PayPal, BitPay, Amazon Payments and Authorize.net systems.

The Shopify Payments feature also helps you with monitoring credit and debit card transactions. It collects information on receivables and can link to a bank account.

Mobile Support

Spotify has a separate mobile shopping cart program. It also works with mobile themes that are easy to organize although you would have to set them up separately from the rest of your site. Like with the main site features, some mobile themes may cost extra to incorporate into a site.

Tech Support

Shopify offers around-the-clock phone support plus live chat and email services.

Transaction Fees

The fees on Shopify entail a 2 percent charge on all purchases if you have a Basic plan. This number goes down to 1 percent on the Shopify plan and 0.5 percent on the Advanced Shopify plan.

The credit card rate is from 2.4 to 2.9 percent depending on your plan. 30 cents is also deducted from each credit card transaction.

There are no transaction fees for any orders paid for with the Shopify Payments system.


The Basic program is available for $29 per month. Your membership utilizes two staff accounts.

The Shopify system is $79 per month and works for up to five staff accounts. It also adds an abandoned cart recovery system that sends messages to customers who do not complete their purchases.

The Advanced Shopify plan is $299 per month and has up to 15 staff accounts. It also offers an advanced report builder plus a third-party calculated shipping rate measurement tool that lists information on UPS and FedEx shipping rates as needed.

A 10 percent discount is available for all annual plans. A 20 percent discount is included for two-year contracts. This makes Shopify an good choice for an ecommerce builder platform.

Who Should Use It?

Shopify is best for those who wish to start new online businesses. Experienced companies that take in larger transactions can use this system as well. The system does well for a variety of entities.

In short, Shopify is a general option for e-commerce website building needs. It is especially for people who want to get into the e-commerce world and might need something a little more basic in its approach.

Wix Free Website Builder

The second option to see for getting an e-commerce website built is Wix, a cloud-based platform produced by the Tel Aviv-based company of the same name. It has been in operation since 2006.

Wix has more than 50 million users. The company has grown over the years to acquire many other online sites including the customer loyalty programming service Flok, the online ordering service OpenRest, the mobile data collector program Moment.me and the art and design community DeviantArt.


Wix has various pre-made template designs divided up by individual industries. Choose your template based on the type of site you’re running. The service lets you adjust the many physical elements of each page to your general liking.

You can even add animated text and other visual flourishes onto your site. It is best to watch for how you add such details, so you don’t go overboard in the process.

You will have to be very cautious when picking a theme though. You will be locked into using a singular template when you have chosen it. Although you could change the design around, you cannot reset the site and stick with a brand new layout.

Ease of Use

Wix uses a drag-and-drop setup that improves upon how quickly you can add different functions and features onto your site. It is a very easy ecommerce website builder to dive right into.

The Artificial Design Intelligence feature links to social media accounts and can produce contact forms. It presents new information based on what you might enter into a program, thus giving you more control over how your site is built.

This is a favorite feature among users that also allows you to adjust how the site will look after alterations as much. Such changes are listed automatically, but anything could be added if used right. You would have to check through everything generated to ensure that it fits in well with the overall design and arrangement that you want to use on your site.

But while this is easy to use, it does not provide you with access to the source code. Still, various HTML and CSS widgets can be automatically added into the code to your site through the plug-ins for download.

This service even goes as far as to provide stock images. You can choose from millions of different high-resolution photos that you can put right onto your site. Such images make any site powered by Wix more appealing. Be advised that it will cost extra to get some of these stock images up and running on a site.


The Wix App Market offers various free and premium plug-ins. These include plug-ins like:

  • Search bar
  • Comments box
  • Event Calendar
  • Form builder
  • Hit counter
  • Various online retail plug-ins


cheapest ecommerce website builder

One of the cheapest ecommerce website builder options


All of these are useful, but you will have to pay extra for some of the plug-ins that offer more features. Also, some of these programs are from third-party providers who have developed their apps to where they can be supported by Wix.

top ecommerce platform


Wix offers mailbox support in that it can help you to get a domain name set up. You can register a domain name with Wix and then utilize the email features that Wix offers.

The emails will go directly towards mailboxes that you have registered with your domain name in mind. With your boxes set up, you will take in emails without having to go through outside email service providers, thus creating a more professional look to your business.

Integrated Payments

Wix uses many e-commerce apps that make it easier for people to take in payments. The Wix App Market has apps for Getonic, Shopify, Wix Online Store and Etsy Shop functions among many others.


Wix store paypal option

Add Paypal to your Wix store

Payment methods can be chosen by going to the Store Manager section and opting for the proper tab under the Business Setup menu. You will have to connect a payment method option with an appropriate account that takes in certain charges. Some links connect to banks while others just stick with more traditional credit card companies.

The PayPal, Wirecard, Stripe and 2Checkout systems are supported as well as various credit and debit cards. Many country-specific payment services are also supported including Israel’s Leumi Card and Russia’s Yandex.

Mobile Support

Wix has mobile design support for producing a fully mobile version of a site. The same drag-and-drop interface is used for the mobile version of the site although some regular checks would be required to ensure that the features on the desktop version match up with the smaller spot.

Tech Support

Wix offers full email support and a forum where you can interact with Wix experts and other users to get help with resolving a variety of issues.

There’s also a phone hotline that can be contacted for instant answers. However, that hotline is not open 24 hours a day.

Transaction Fees

Wix does not issue any transaction fees,  although the shopping cart program you add to your Wix site might. Check with the individual plug-ins you wish to install to see how you take in payments. It might cost extra to handle transactions depending on the solution you stick with.

Wix Pricing

There are four particular plans to choose from:

  • The Basic Store plan is $16.17 per month. It offers 10 GB bandwidth, 20 GB storage and a free domain for a whole year.
  • The Unlimited Store plan is $24.92 per month. It has unlimited bandwidth and 30 GB storage and support for 20 email marketing campaigns per month.
  • The VIP Store is $34.92 per month and has unlimited bandwidth with 50 GB storage. You also get access to regular SEO reviews to analyze your page.
  • The Super Store is $39.92 per month and has 75 GB storage and support for as many email marketing campaigns as you want each month. You can take up to a million emails with this program each month.

Your domain costs extra per year although that charge will vary based on the unique or familiar nature of the domain name.

Recommended Users

Wix works best for those who have larger business plans that they want to grow over time. It is ideal for professional use although it is best for those who have a clear plan over how to grow on the ecommerce platform over time.


Squarespace is an online website building company that has been in operation since 2004. The New York-based site prides itself on offering a crisp and carefully organized layout that is very easy for people to use.


Squarespace has various layout options divided up by category. These include templates relating to music, fashion, health, and entertainment.

The arrangements vary by how the text appears, what images look like as they are laid out and so forth. It helps to compare each organizational choice when finding an ideal theme for your site.


building website with squarespace

Select a template to build your website

These operational points are heavily reliant on the images you plan on using though. The themes focus on active visual functions that support large or dynamic images.

Ease of Use

Squarespace does allow you to adjust many features on your site including how you upload such images, where display boxes are to be found and so forth. The interface is relatively complicated and tough to work with at times though although that could be due to the extended number of features on the control panel.

The site generating service only uses one sub-navigation level as well. Therefore, it is not necessarily for larger sites.



ecommerce website design options

Form-building is very easy to handle with Squarespace. It lets you choose from different points that you want to incorporate into a form and allows you to adjust how those features might appear at different parts.


create an online store

It only takes a few moments for you to modify your page. You can preview your page and then put in the right alterations, so the site becomes more accessible. You can even adjust your site, so it becomes more accessible. Individual user accounts are adjusted in some forms. Accounts may be adjusted based on the permissions they have for editing a site. You can quickly start a great online community with a commenting system.

One concern is that this doesn’t have a preview mode. Any changes you make to the site will appear as you update it. You would have to look carefully at how well updates are being made all around to ensure that it is not too difficult to process information.


Regarding plug-ins, Squarespace supports a variety of programs:

  • Various shipping service provider plug-ins are supported including the FedEx, UPS and USPS plug-ins.
  • ShipStation prints shipping labels in bulk.
  • AMP blogging plug-ins establish blog layouts.
  • The Disqus commenting system allows people to interact with you in real time.
  • Dozens of social media icons link peoples’ social accounts to yours. All the major social media sites have their own links as well as some smaller options.
  • The MailChimp plug-in links an email database or system you are using and can even produce sign-up and newsletter blocks.

Integrated Payments

Squarespace does not support too many outside payment options. It can handle PayPal and Stripe. Stripe takes in credit and debit cards as well as Apple Pay transactions.

You’d have to set up an account with Stripe or PayPal to use either of these.

Mobile Support

Squarespace automatically converts all of its sites into one of two designs:

  1. A responsive design entails the content of your site being re-sized based on the size of the browser window viewing a site.
  2. Mobile design styles automatically re-size different spots on a site to make them easier to read.

You would have to do some regular testing as you produce your site to see how well it might look on a mobile device.

Tech Support

Squarespace has a live chat and email support system for all its customers. It can take about an hour for a person to respond to one’s question on average.

Transaction Fees

The transaction fee is 3 percent for Website Personal plan members and 2 percent for Website Business plan holders. There are no charges for those with higher-tier plans.


Squarespace charges the following for its plans:

  • A Personal site is $16 per month and focuses on basic website design.
  • A Business site is $26 per month and offers unlimited pages and galleries.
  • A Basic site is $30 each month and has no transaction fees.
  • An Advanced site goes for $46 a month and offers abandoned checkout recovery and carrier shipping support services.

Each Squarespace package includes all the features that come with the service. That is, you cannot choose to ignore certain functions that you do not require.

Fortunately, the costs do include the hosting charges that you would have to pay. Squarespace hosts all sites that people produce. That is, you cannot get a Squarespace site hosted by someone from outside of that website builder’s reach.

Recommended Users

Squarespace is better suited for smaller business sites, specifically those that focus on just one thing. It is not intended for deeper sites that might be detailed.

Also, this works exceptionally well for sites with rich multimedia content but not necessarily for ones that have lots of static information on them.

Jimdo Website Creator

Jimdo is a Hamburg-based company that offers web hosting and site creation solutions.

Over the years Jimdo has grown to work for a variety of websites. Today there are about 20 million websites online built through the support of Jimdo.

The builder is distinct and offers various ways for you to get your website up and running. But to make this work, you would have to look at how well you can handle the technical functions associated with a site.


Although the layouts that Jimdo has to offer are relatively detailed and distinct, there are not all that many choices available. There are fewer than twenty arrangements for you to utilize here.

These are organized based on the targeted organization you want to utilize on your site. Still, the lack of variety might be an issue to many users.



best ecommerce website builders


Also, you do have the right to change the color on your theme while also adding whatever images or other features you want to incorporate into your site. However, the changes that you can make to your template in the process are typically minimal. You won’t be able to work with as many design changes as you might wish you could handle.

Ease of Use

Although it is not all that easy to alter the features of your theme with Jimdo, you will still have the ability to add extra features. The control panel lets you insert additional elements. You also have the option to adjust everything on your site.

As you use the editor, you can prepare a new heading, add text, insert photos or videos and much more. You can even divide your text up into a series of columns or adjust the spacing features all around.


You can also change the HTML and CSS codes on your site. Jimdo gives you the option to control those codes if you can handle them. The feature is for those who are a little more technically savvy when it comes to preparing websites.


Jimdo supports a variety of widgets and plug-ins. It has a full section that offers access to a variety of plug-ins for your online commerce and multimedia needs.

You might have to spend extra to get some of these plug-ins. Also, you would have to cut and paste the code from a plug-in into your site for the best results.

Integrated Payments

Jimdo can support Stripe and PayPal payments. Just go to the Payment Options section of the Settings menu on your site to check on the particular payments you can use. The site uses many payment choices so be sure to think about the one that you know will work for your needs.

Mobile Support

Jimdo offers several customization options for getting a mobile site ready. Your desktop site may be adjusted in several forms to create a more distinct and visible setup that stands out well.

The Mobile View option allows you to modify the mobile version of your site with a particular preset template. The setup has controls add and remove as many bits of data as you want as you are in the middle of that viewing option.

But you will have to check on how well the information is listed and that you can read it on a device. The preview feature on the Jimdo desktop site is not always accurate.

Tech Support

You can get help from Jimdo through an email service. You can send a contact form to get a message sent out by email. You would have to specify the particular package you have or what function you are trying to use. The customer service team does best when it has a clear idea of whatever it is you are trying to take care of.

Jimdo does not offer any phone support. Also, the timing for getting a response from Jimdo will vary based on how many questions the site has earned.

Transaction Fees

Jimdo does not charge you anything for your transactions. But you will have to look at any transaction fees that each payment portal will utilize.


You can get Jimdo to work for you for free if desired. Jimdo has a free basic platform, but that is not going to provide you with far too many features.

You will have to pay for Jimdo’s services if you want to get the most out of it. Although you could use the service for free for as long as you want without any pressure to upgrade, your business efforts will not go anywhere unless you opt for a higher-tier platform.

There are two tiers you can use. These are billed annually:

  1. The JimdoPro platform is $7.50 per month. It gives you 5 GB of storage and a full analytical platform.
  2. The JimdoBusiness option is $20 per month. This gives you access to more control features and the ability to support online transactions.

You are better off using the JimdoBusiness package if you want to sell things online. The JimdoPro package works if you wish to promote your work or if you have a physical business location that you are trying to advertise online.

Ideal Users

Jimdo is useful for most businesses although it is best for those who are not overly choosy when it comes to getting templates or layouts ready.

The website builder is also best for people who understand the more technical aspects of running a site. The extended use of codes through the Jimdo setup make it a more detailed and distinct option for when you’re trying to create your own page.

BigCommerce Online Store Builder

BigCommerce was formed in Australia in 2009 and has quickly grown into a service that offers a large variety of e-commerce solutions. The website builder has grown thanks to its many major sponsors and financial backers. American Express is one of the biggest supporters that BigCommerce currently has.

BigCommerce is popular for how it offers marketing tools to make it easier for anyone to promote a site. It is also noted for making top-quality sites that are detailed and offer a variety of visual flourishes that will be attractive to many users. Still, the cost to run a site on this platform can be high.


Although BigCommerce does offer various templates, they will charge extra for you to use. Choose from seven free arrangements or from more than 70 paid layouts that might be a little more intuitive and useful.

Each template listing shows you a look at how the site will appear on a desktop computer as well as how the layout is arranged on a mobile device. The design gives you a clear idea of what to expect out of your site on any platform.



shoe store website

ecommerce store builder

You’d have to check on your site’s needs to get an idea of what you might need. The ones that you would pay for include more functions and controls.

You could always consider getting a free template and then hire a professional web designer to help tweak and alter the template to your liking. You’d have to consider the cost of getting such a service to work though as it might end up costing the same as just buying a template depending on the needs you hold.

Ease of Use

BigCommerce is a very scalable option. You can add many products and services by using the control panel to create new pages or product listings.

You can add images and videos to each page. However, the ways how those are displayed will vary based on the template you use. You can also create product variants if desired.

Plus, your BigCommerce site can sync up with many social media accounts you hold or even any Amazon listings you have posted. You will sell your items on more sites well beyond just the main one you set up with BigCommerce. Just specify the particular sites you want to list your work on.



ecommerce website builder software

Regarding supporting different functions customers can get into, you can do the following with your site:

  • Add a log-in area for repeat customers
  • Add coupon codes based on shipping totals, fixed savings or percentage-based savings
  • Define the shipping costs based on the size of the order. The charges could be based on either weight or value. You also have the choice to list live shipping rates for major third party shipping companies
  • Avalara reports list all US sales tax calculations

Using this tool gives you the general ability to find numerous ideal plug-ins. Using more plug-ins makes your site more versatile. Make sure you check on what you are adding to your site so you can give yourself more control over the entire experience of using it. Also, some of these require you to make a certain payment so check carefully on what you are working with in such an instance.

Marketing Tools

One of the more important points about BigCommerce is that it offers a series of easy to use marketing tools:

  • An SEO builder and editor analyze meta content and keywords.
  • Titles and URLs are optimized to make your site user friendly.
  • A blogging platform with an RSS feed gives you more control over what you want to say to your visitors.
  • Integrations with many email services set up email marketing campaigns. You will reach more people in as little time as possible. No need to write a line of code.
  • Produce emails with full customization features in their bodies based on subscriber data and preferences. You do not have the ability to change the subject line though.
  • Conversion features include faceted search functions and abandoned cart saver tools.


The BigCommerce App Store has many plug-ins for you to order. These include free and paid options alike. From MailChimp integration to QuickBooks Online support, you can find plug-ins for everything your site needs.

The apps are split by category with some of these sections involving marketing and merchandising among other points.

Integrated Payments

A vast variety of integrated payments are supported on BigCommerce sites. The platform works with more than 40 payment options as well as more than 200 local payment methods that vary by country.

You would have to get onto the App Store to download proper plug-ins to support Stripe, PayPal, Apple Pay or Amazon Pay systems among others. Most of those plug-ins should be free to use.

Mobile Support

Add any template offered by BigCommerce onto a mobile device. As you look for layouts, you will see how each one looks on a smaller screen. Previews help you to see how well different sites are produced and how adjustments can make some sites easier to read on mobile phones and other related devices.

Tech Support

There are live chat and email services available as well as a 24-hour phone support line.

Transaction Fees

There are no transaction fees for payment portals. But you will have to spend such fees for processing credit cards. All accounts on BigCommerce are subject to a 2.9 percent plus 30 cents processing fee on all credit card transactions.

Sales Limits

There are sales limits on most BigCommerce site. That is, you can only sell a certain amount of goods on your site in a twelve-month period. The total maximum that you can sell in a year will vary based on the membership program you have been enrolled with.


You will have as much bandwidth and as many staff accounts as you want regardless of the BigCommerce plan you order but the features of each will still vary:

  • The Standard plan at $29.95 per month is a starter option and has a limit of $50,000 in sales per year.
  • The Plus plan at $79.95 per month includes an abandoned cart saver and a limit of $150,000 in transactions per year.
  • The Pro plan goes for $249.95 per month and offers a product filtering option for your site and a dedicated SSL option from a third party. You can sell up to $400,000 in goods per year.
  • Enterprise programs give you an unlimited amount of sales each year and added technical features. You’d have to contact BigCommerce by phone for more details and to get a heavily technical program up.

The cost to get a premium template can be very high. It can cost at least $150 to get a layout. Still, those paid organizations are more functional than the free ones.

A 15-day free trial of the BigCommerce system is available to give you an idea of how it works.

The Best Possible Client

BigCommerce is useful for businesses of all sizes who are seeking a flexible ecommerce platform. It does well for brick and mortar retailers that want to establish an online presence. It is also appropriate for businesses in a variety of fields.

However, this works better for those who have enough money to where they can afford to handle certain functions. The cost for BigCommerce is rather high and can be even greater if you try using a more intricate layout that requires you to pay extra to use it.

 GoDaddy GoCentral Online Store

GoDaddy has been a big name in the world of online domain registration over the years. It has been trusted by many people around the world and has become so prominent in the field that it has even advertised during the Super Bowl on numerous occasions.

Today GoDaddy has expanded its services to include its e-commerce page builder. It makes it easy to create your own online eCommerce store. The GoCentral Online Store is a choice that lets you get your business running quickly, but it is important to look at how you can produce something special.


GoDaddy has more than 300 templates. You can select your layout choice based on the category, style, features, color and more.



woman playing a guitar

You can also look at how well the themes look on mobile devices when you preview them. A review is posted on the site of each template to help you see how they work in general.

Each theme is designed with a professional appearance in mind while still allowing for plenty of customization. You would have to look at how you would use your site when figuring out the particular theme you wish to incorporate into your site.

Ease of Use

GoDaddy uses a simple arrangement to get a site set up efficiently. It uses a listing setup where individual products can be customized based on the descriptions you wish to add and the photos you want to include.

GoDaddy has made the process of adding content relatively straightforward. You can have as many as 1,500 products on your site while adding up to ten images per item.

The shipping and abandoned cart recovery features make it very easy for you to handle different transactions. You can use these to send reminders to customers who have left things in their purchase queues or to help with calculating shipping costs and other charges associated with a transaction.


macaron ecommerce store


If anything, the GoDaddy system works in a way that is similar to what you might get off of WordPress. It offers a sensible arrangement to help you prepare a more streamlined site without being overly hard to use.


GoDaddy does not have any plug-ins for its system. Everything needed for operating a site can be found on the site.

Integrated Payments

All credit cards are supported by the integrated plug-in that GoDaddy uses for its sites. You can also work with PayPal and Apple Pay transactions if you have accounts with those.

Still, you will have to pay extra in transaction fees regardless of the payment process involved. Information on those charges is included later in this section.

Mobile Support

The design structure of a GoDaddy site allows you to quickly view your page on a mobile device. Larger tablets and small smartphones alike are supported here.

Tech Support

The Page Help tab on the left side of various sections on your page will especially help you throughout the process. It will produce a small menu that lists information on what you can do at any time.

The on-site help feature works alongside other traditional tech support functions that you can use from GoDaddy. These include live chat and email features.

Transaction Fees

You will have to spend 2.9 percent plus 30 cents on each transaction that you process.


It costs $29.99 per month to use the GoDaddy system.

The website does offer a one-month free trial with no credit card required.

Also, this works best when you register a domain name with GoDaddy. The cost of registering a name will vary based on how unique it is or what the demand for it might be. It might cost only a few dollars a year, but you should still check with GoDaddy to see what the terms of a particular domain are.

Ideal Usage Points

You would be better off with the GoDaddy Online Store system if you were running a smaller business that is looking to get off on the right track. The system does well for when you are aiming to get off the ground with regards to running a site, but some extra effort might be required for you to get the most out of it.


1ShoppingCart has grown in size in recent years to where around three million businesses are using it for their needs. The service has a prominent setup for helping you to get different products listed online quickly.

The service provides you with detailed help on all sorts of functions relating to getting your site ready. You will have to watch for the fees that come with running a site with this platform in mind though.

Web.com is responsible for running 1ShoppingCart. The domain is a popular name in online website production. Web.com works with mobile, e-commerce and WordPress site creation services alike. The 1ShoppingCart brand is the branding that it uses for getting different online business sites up and running.

1ShoppingCart especially prides itself on how it helps with selling various products. In addition to traditional products, it can also be used to sell services or subscriptions.


1Shopping Cart offers a good number of templates that you can incorporate into your design plans. These layouts include choices that are varied based on their physical features.

The shapes and parameters of each theme cannot be adjusted in most cases. While you can adjust a few features here and there, the design points used on the layouts are typically the best features that you could add.

Ease of Use

Each product page uses many customization features in mind, thus giving you more control over your site. The layout includes multiple images that you can choose to display based on when a customer might choose certain options. You can also let your customers magnify any images they come across so they can get a clearer look at whatever it is you are promoting online.

You can use the program to edit all kinds of products and contacts while also adjusting your email and marketing campaign. There is even an analytics section included in the setup.


1shopping cart landing page

But even with that in mind, the process of using the system is relatively outdated. The designs used for getting forms ready and for creating establishing among other things are ancient when compared with what other software programs use today. The form setup might work well if you are familiar with older ways of building a site.


1ShoppingCart does not offer any particular plug-ins that you could add to your site. But it does have marketing tools as you will see in the next section.

Marketing Tools

You can use a variety of marketing tools when you have a 1ShoppingCart site. These tools include the following:

  • Upsell tools package items together.
  • Email marketing campaigns are sent out in bulk through the system.
  • Order management tools analyze transactions that come into your site.
  • Program bonus coupons and other offers and then send those to people who have bought things from you recently. The platform analyzes who has done business with you lately and delivers reminders and offers as needed.
  • Social media advertising prompts are easy to prepare. After establishing them, send them out to people who have bought things from your site or have visited in recent time.
  • Autoresponders link to email addresses which you specify. Enter in your message to send based on certain things people do on your site.

filter by type registration

1ShoppingCart has dedicated specialists to help with some of the particular marketing functions you want to utilize. But to get those people to help you out, you would have to pay extra for their services. Those totals would vary based on how intensive the services might be.

The analytics section of the control panel does give you information on how many people show up to your site, what products they look for and so forth. It also keeps tabs on how your transactions are running. The review space gives clear idea of what might be more popular.

Integrated Payments

Link to one of more than 50 different payment processors with 1ShoppingCart. You can choose the individual payment systems you want to work with through the appropriate prompt on your account.

The shopping cart program has been integrated into the site. The plug-in does not require any added outside materials for it to work.

Mobile Support

Each site that you produce through 1ShoppingCart works on portable devices. The responsive design for each 1ShoppingCart site resizes and shapes individual sections based on the size of the viewing screen one is trying to read a site on.

Tech Support

A series of full video tutorials are on the 1ShoppingCart website. This offer visual descriptions and displays on how to use the program. These videos are for those who do not have much technical knowledge in how to run a site.

Contact the 24-hour email and phone support teams if you ever need extra help.

Transaction Fees

The transaction charges will vary based on the plan you have. Regardless of the payment method, you would have to spend up to 1.25 percent on each transaction in fees. There are no ways how you can avoid those transaction fees either.


Three pricing plans work:

  • The Plus program is $59 per month and uses a 1.25 percent transaction fee. You can only get one user license too.
  • The Premium plan is for $119 a month and includes an affiliate management system that allows you to hire outside partners to help you market your products. It also has a 1 percent transaction fee plus five user licenses.
  • The Ultimate plan at $249 a month includes all the Premium features plus a free domain name and a custom SSL certificate. The transaction fee is only 0.75 percent.

Best Use Points

1ShoppingCart works best for those who want an e-commerce site that is not overly technical or otherwise complicated in its layout. The service is especially useful for smaller businesses that are trying to find a way into the e-commerce world. People who have extensive marketing needs may also benefit from what it offers.

Weebly Website Builder

Weebly Website Builder places an emphasis on the drag-and-drop process for producing a website. The San Francisco-based company holds an extensive amount of experience, what with it having been in the field since 2006. Weebly ecommerce offers an extended number of quality services to give your site the support it demands.


The themes here feature a more modern approach to creating a quality website that stands out. These are organized well and can add a nice look although it is not all that easy to customize them after you sign up.

The themes should be chosen carefully based on the particular things that you want to incorporate onto your site. You must think about the products you want to sell and the mood you will convey as it will be difficult to adjust the theme after you figure out which one you will be using.

Ease of Use

Weebly offers a full series of tutorials and menus to help you with getting your site set up. It takes a few minutes to get a site ready depending on the theme being utilized.

An important part of using Weebly is that it helps you to create standalone pages for each product you wish to sell. The editor makes it easier for you to use the service. You can edit each product page with:

  • Multiple photos of each product
  • Videos of a product on display
  • Numerous variations of that product
  • Custom alterations that you can modify on your own
  • Sales options including the ability to adjust the price based on what a customer has in one’s shopping cart or any sales going on
  • Social media buttons that let you share different items


weebly example category

You also have the option to add storefront or category pages that list specific points on each item you are selling. The page layouts offer a simple and easy to follow setup where you can organize your products by category or highlight the most important ones on your main page.

The shopping cart functionality on the site lets you adjust the shopping cart functions to a variety of fields in mind and customize how they might appear. The site’s general arrangement is very straightforward.

Depending on the particular membership program you are on, you can also get products from a CSV file or an Etsy or Shopify account linked to a Weebly page. Weebly will take care of the processing for you.

Information on orders can be exported to a CSV file or a QuickBooks format. Again, this is for those who have higher-tier programs.


product options


Many added plug-ins are also supported. The Weebly App Center lets you find plug-ins for social media and marketing needs plus for communication standards.

The tools are easy to use, but you will have to watch for the costs associated with some plug-ins. Not all of them are free.

Integrated Payments

You can use the PayPal, Stripe, Authorize.net and Square payment systems. These allow you to accept credit cards and online wallet transactions.

You can automatically connect your site to a Stripe account, but the other three require you to utilize a higher-level membership tier with Weebly.

Mobile Support

The mobile view function automatically works with smartphones and tablets and does not require all that much of an additional adjustment on your end to make it work.

Tech Support

Weebly offers phone, email and chat support. The services are not available 24 hours a day though.

Transaction Fees

The transaction charges will vary based on the checkout option you are using. Square, Stripe and PayPal transactions all have a cost of 2.9 percent plus 30 cents for each transaction. Authorize.net has a 2.4 percent plus 30 cents cost plus a setup fee.

Also, a 3 percent Weebly transaction fee works on each order depending on the subscription tier you are on. The fee is used as a means of supporting the production and hosting options that Weebly offers.


The pricing for Weebly varies on the particular type of plan you get into:

  • The Pro plan is $12 per month and lets you support an on-site checkout and up to 25 products for sale.
  • The Business plan at $25 per month allows you use a checkout on your domain name and gives you unlimited products to sell. Digital goods and coupons can be added. You can even manage your inventory and calculate shipping and tax totals.
  • The Performance plan at $38 per month offer all of these features plus no Weebly transaction fees (fees from payment portals may apply), gift card support and abandoned cart email support.

Best Usage Choices

Weebly does well for people who have basic business website needs although it is better for people who sell many versions of one particular product. The ability of Weebly to highlight many features on a site is an important point to see. 

9: Duda Website Builder

Duda focuses on not only professional business sites but also on mobile sites. Duda places much of its work on producing a website that is easy to read on a mobile device.

Duda is designed to be responsive site builder. It creates pages that are responsive without being complicated or too hard to use.

The platform is easy to use, but is best suited for those who want to focus on mobile first sites. Seeing how so many people are using their mobile devices more than ever before, it is only sensible that you would want to use a service such as this.

duda mobile website creator

Mobile Friendly Website Builder


The layouts offered by Duda are divided by category. There are numerous choices for restaurants, travel sites, one-page sites, places promoting events and more.

For online store use, the templates focus on one large image at the top and then a series of smaller ones at the bottom. The top margin can also support headings that lead to particular sections like a checkout page.

Ease of Use

Duda works as a drag-and-drop website editor. The layout uses a simple arrangement.

It also includes a preview screen that shows how your site will look on all platforms. This section includes a review of what a desktop, tablet and smartphone version of your site will look like after that edition has been fully generated and prepared for display.


building the site interface

You can also work with many languages. Duda works with many languages including ones that use non-Roman symbols.

Your site can go three levels deep. It should be good enough for most web development projects.

Also, you have the option to add a blog. It will add the RSS automatically. You won’t be able to add comments outside of Facebook though.

Add numerous images onto your site as you see fit. You can add them through the control panel although you also may add free images. There’s the option to buy royalty free pictures, but you could always send your original ones to the site provided that you have full ownership of those shots.


Add various widgets on your site. The Duda interface lists all the plug-ins you can incorporate into your site right on the main page. The layout lets you add and remove all sorts of items. Also, each widget is carefully designed to ensure that you can quickly get certain programs running online.



choose an insite

There are no third-party plugins available from Duda. You are left to work with what Duda provides you.

Integrated Payments

Duda supports Stripe, PayPal, and at least 30 other payment options. The site already offers the many widgets needed for you to accept payments. Of course, some of these payment options are only useful in certain countries.

You can utilize some offline payments through your Duda site. Secure wire transfer and cash on delivery services through your payment portal. Of course, you would have to ensure that you get the money you are asking for before you can get those payments set up.

Mobile Support

As you have already read, Duda certainly works wonders for mobile devices. The previews that come with the system make it easy for you to review how well your site will look and how you are going to get new bits of information and data added at any time.

Tech Support

The support system run by Duda works with a full online database that lists information on what the company offers. It answers questions with regards to how to use a website builder among other key points.

Live chat and phone services are also available. They are only good for 18 hours a day though.

Transaction Fees

You will have to pay the transaction fees that whatever platform you plan on using charges. Such costs include a few percentage points of whatever you process.

Be sure to check on such fees when getting help from the Duda system. The fees can be up to 3 percent in value depending on who you choose for your e-commerce payment collection needs.


You can pay $14.25 per month for a basic business plan, or you can spend $295 for an extended contract that lasts forever.

An e-commerce solution that offers support for 100 or more products is available for $22.50 per month. This also includes added support for more payment programs.

The total is also based on a yearly subscription as you would have to commit to at least a year’s worth of using Duda to sign up.

You will also have to pay extra to get your domain name added to your site. The site is hosted by Duda with the total value of the link varying based on what you choose to use.

Best Candidate

While Duda does have a detailed setup and plenty of options for payments, it is something that could still work for newer e-commerce users. It can be used for basic and advanced sites alike to create a layout arrangement that fits in perfectly with all kinds of demands.

More importantly, this can work for those who might need to get proper mobile sites up and running. With Duda, there is a potential for you to set up a more detailed and intricate mobile site without being too hard to use.

Bookmark Website Builder

The last of the options to find for an online e-commerce website builder is Bookmark Website builder. This site offers a new option that takes the design process into a whole new direction and for the better. Maybe you just want to build a website for free? They offer a free online ecommerce website builder option.

Bookmark focuses on being simple and easy to follow without having to use far too much outside help. Think of it as a simplified setup that is not too hard to work with and can certainly add a great design for your site that stands out well.

Design Help

Much of what makes Bookmark distinct is thanks to the design assistant program that it uses. The AiDA program works by analyzing the business and industry functions that you might try to incorporate into your site.

It can review the products you are trying to sell and the tone of your site as well. As AiDA analyzes these points, it uses an extensive algorithm to generate a proper design for your site.

The algorithm will produce a site based on its tone and how visual your data might be. The layout can be altered over time but the details that the program gives you are often organized to be as thorough and carefully produced as possible.


free website and hosting with aida

Bookmark offers free website building and hosting services

As unique as the design functions can be, you have the option to change everything you see after AiDA prepares a full display. You can use a simple drag and drop interface as needed although this might not be needed when you consider how intuitive this setup is.

Ease of Use and Functionality

The simplicity of selling products with Bookmark.com is a big part of what makes it a hit. The features include the following:

  • You can sell up to 1,000 products on your site.
  • Great website builder for beginners.
  • The shopping cart works on your domain without any outside setups required for making it run right.
  • The information on your site can be quickly sent to eBay if you have a Business account.
  • Business account members can also sell digital goods including access to certain platforms, subscriptions to certain items or the ability to download files.
  • Discount coupons can be added and utilized on your site. These include coupons that work with promotional codes that are good based on a period of time that you have set up.
  • Video backgrounds can be produced on the front page of your site to make it more dynamic and distinct.
  • Add social media buttons to your site. Such icons let you share your information with more people on a variety of platforms.


One appealing part of Bookmark is that all the features that come with the site are listed on the page. There is no need to have to download extra plugins to make them work.

This feature is important as it ensures you will have everything you need on one site. You don’t have to go around and download all sorts of outside programs just to make it work.


Bookmark.com offers free hosting service, so your site will be up and running at all times. The setup is fully secured and ensures that your page will not experience any downtime.

You can also have your original images and videos hosted for free. You can get them posted on your site to make it more illustrative and attractive in its overall style.

Integrated Payments

Most major online payment programs are supported by Bookmark Website Builder. You can implement PayPal to work for you as well as other payment options. Stripe is also supported.

Bookmark.com provides you with the freedom to take care of all kinds of transactions. Plans for working with such transactions especially does well when you consider how a variety of prominent online payment options work.

Mobile Support

You can also preview your site based on how it will look on mobile devices. The responsive setup of Bookmark.com’s designs makes it easy to quickly get a quality website up and running.

Tech Support

The tech support features work by providing you with many bits of information that help you get more out of your website. The community forum, expert hotline, and email services are all useful for your needs.

The e-learning section that Bookmark.com offers is extensive and provides you with many bits of information that can help you get the most out of your site:

  • E-Learning courses include ones on how to start your own online business.
  • Marketing points include SEO tools and Facebook marketing solutions available for adding more ways to get the word out about your page.
  • Social media concepts are introduced here as well. You will learn about how to integrate your website with a social media profile.
  • Web design points including understanding how to make a site more usable and easier to navigate around work as well.
  • Regular articles go on the site’s blog. These discuss trends relating to how to get a website running and what mistakes you need to avoid among other points.

All the information provided on the site is detailed and will give you a clear idea of what you can get out of your e-commerce plans. Bookmark prides itself in being detailed and defined over what you can do with a site.

Transaction Fees

A 2.9 percent transaction fee works with most Bookmark.com accounts. Outside vendors might add some charges though so check with them first.


Two pricing options are available:

  1. It costs $14.99 per month to start up a Professional account. It includes unlimited storage and bandwidth and a free domain. Your setup also has advanced analytics and SEO functions to help you figure out how your site is being used.
  2. It also costs $29.99 per month for a Business account. It includes three email addresses, no transaction fees and the ability to support up to a thousand products on your site.

There are no contracts required for services. You can still sign up for a yearly subscription to get a 20 percent discount on services though.

Also, connect any domain that you already own to a Bookmark website to simplify the process of hosting your site. As you register, list any domains you have with the service to get them organized properly.

The system works well if you are trying to move your site from one platform to the next. You might want to see how well the savings you get off of Bookmark are in comparison with what you can use elsewhere.

Ideal Candidates

Bookmark is ideal for a majority of people who are trying to start their retail sites. Bookmark has a sensible and clearly laid out interface that is easy to work with and gives you more control over how you can sell things.

It is impressive to see how well Bookmark.com can work as it offers a carefully generated website that is beautiful and appealing in its design. It can also do well if you want to sell digital goods.


Each of the different e-commerce website builders that you have read about in this guide come with their particular features and functions. They are designed to be relatively useful in their certain ways.

No matter what you choose, you have to ensure that the option you have fits in well with many demands. You should look at a few keys before you take advantage of one of these particular builders:

  • Think about what you are selling and how you want your site to look based off of it.
  • See how well you can control your site in any case.
  • Check on your plans for expanding your business. A builder should be able to expand with you.
  • Look at your budget as well. You will not only have to pay for monthly access to a site but also extra for plug-ins and other features. Don’t forget about processing fees.

By looking at these site builders, you will find that it is not all that tough for you to get a site running if you look at what you can get out of different programs. You will be amazed at the final product when it is all established right. Good luck with getting your e-commerce website up and running!

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